This paper will discuss how Wal-Mart priced their line of toys, why Wal-Mart utilize toys as loss leader s to attract customers, and 2 substitution methods of pricing marketers can use based on need and reputation. Toy Pricing Pricing is an important purview of every business. Chief Financial Officers (CFO) use pricing to create financial projections, establish a break-even point, and solve derive and loss margins (Power Point, 2005). It is the only element i...If you want to turn a full essay, order it on our website: BestEssayCheap.com
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